Seiko Solar Prospex White Dial Watch SSC961

The first watches produced under the Seiko brand appeared in 1924. In 1969, Seiko introduced the Seiko Astron, the world’s first production quartz watch; when it was introduced, it cost the same as a medium sized car. Recognized as a leader in timekeeping accuracy, Seiko products are often used as the official timekeepers of the major sporting events including the Olympic Games and the FIFA World Cup.